The eCommerce industry has experienced unprecedented growth over the past decade, revolutionizing the way consumers shop and businesses operate. As the digital age continues to evolve, the expansion of eCommerce shows no signs of slowing down.
To dive deeper into the e-commerce landscope we got a change to talk with Philippe Pâquet-De Varennes the Vice President of Sales & Partnerships at Novatize.
In this episode, Phillipe discusses effective e-commerce expansion techniques within the context of multichannel marketing. In addition, he describes how digitization results in potential and dramatic corporate transformations. Phillipe also touches base on teh multiple roles he has had throughout his professional journey.