From Upcycled Materials to Cherished Toys: The Story of Josh Title

In this engaging episode of the CanadianSME Small Business Podcast, we were thrilled to have Josh Title, co-founder of Cate and Levi, share his inspirational journey of blending sustainability with business innovation. Josh’s commitment to environmental responsibility shines through Cate and Levi’s unique approach to creating toys. Each product is a work of art, fashioned from reclaimed materials, demonstrating that eco-conscious practices can coexist with successful business models. As Josh navigates us through the inception, growth, and ethos of Cate and Levi, listeners gain valuable insights into the significance of sustainability in today’s consumer market.

Key Highlight Points

  • Josh Title discusses the founding principles of Cate and Levi and the importance of sustainability in his entrepreneurial journey.
  • Insights into overcoming obstacles in sourcing reclaimed materials and ensuring each toy is both unique and environmentally friendly.
  • Practical advice for small businesses on establishing a presence on Amazon, including key steps and pitfalls to avoid.
  • Josh’s insights on the evolving relationship between eco-conscious business practices and the entrepreneurial landscape.

Listen On

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A heartfelt thank you to Josh Title for sharing his journey and the sustainable ethos behind Cate and Levi on this episode. Josh’s dedication to creating eco-friendly toys and his innovative approach to business serves as an inspiration for entrepreneurs looking to make a positive impact on the planet and society.

We’re also grateful to our partners, Exclusive Banking partner RBC, Exclusive shipping partner UPS, exclusive accounting software partner Xero, and exclusive E-mail partner Constant Contact, for their ongoing support of the CanadianSME Small Business Podcast.

Remember to subscribe to CanadianSME Small Business Magazine at  for more insightful content that empowers and enlightens.