FUTURE PROOF your brand with PURPOSE and a PLAN

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FUTURE PROOF your brand with PURPOSE and a PLAN says, Peter S. Drummond, Co-Founder of PSD+G Strategy Group & 32 Degrees

As Principal and co-founder at PSD+G Strategy Group Peter have devoted 30 years to helping his clients achieve business success. With his wisdom, wit and creativity, partnered with a keen desire to understand their DNA and core strategic challenge, Peter has earned a loyal following among big brands, start-ups and not-for-profits. His passion is building purpose-driven brands, especially those with social impact.

In this podcast, we discussed how he perceives the changes that have happened since the pandemic arrived and in his perspective how did these changes affect the small businesses here? He also shared his advice on how can business leaders and aspiring entrepreneurs bounce back from uncertainty and start businesses under challenging circumstances