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Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand. In this episode, we dive into the challenges and opportunities of building a values-driven business in the social impact space.
Joining us is Kathryn LeBlanc, Founder of LeBlanc (& co.) Communications and host of the Social Impact Comms Podcast, a communications and branding agency dedicated to nonprofits, social movements, and mission-driven organizations. Kathryn shares her journey of leading with purpose, growing a mission-aligned team, and scaling while staying true to core values.

Key Highlights:
- Starting a Values-Driven Business: Kathryn explains the early challenges and lessons of aligning growth with core values.
- Mission-Aligned Teams: Strategies for building teams that combine skills with shared purpose.
- Leading with Purpose: How leadership in the social impact sector differs from traditional business.
- The Shift to Team Leadership: Lessons from hiring the first employee and building supportive systems.
- Advice for Entrepreneurs: Kathryn’s guidance for those pursuing sustainable impact-driven ventures.

Special Thanks to Our Partners:
RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html
UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
Google: https://www.google.ca/
A1 Global College: https://a1globalcollege.ca/
ADP Canada: https://www.adp.ca/en.aspx
For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!
Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.