Travel Smart, Grow Big: SME Strategies

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Welcome to the CanadianSME Small Business Podcast, your trusted source for practical advice and strategies tailored to Canadian entrepreneurs. I’m your host Maheen and today we’re diving into a crucial topic for small and medium-sized businesses—business travel optimization.

In 2021, small businesses employed 10.3 million Canadians, accounting for 63.8% of the workforce. This underscores the vital role SMEs play in driving Canada’s economy. Yet, managing business travel effectively remains a challenge for many.

Joining us today is Kate Norris, Global Director of SME Strategy for IHG Business Edge at IHG Hotels & Resorts. With over 25 years of experience in the hospitality industry, Kate is a thought leader in helping SMEs streamline their travel strategies to save time and money while boosting productivity.

This episode will uncover:

  • The Importance of Travel for SMEs:
    • How face-to-face interactions fuel growth and business relationships.
    • Balancing travel needs with financial constraints in today’s economic climate.
  • Minimizing Travel Expenses:
    • Practical tips for cost-saving, including supplier relationships and loyalty programs.
    • Leveraging tools and partnerships like IHG Business Edge to reduce travel costs.
  • Efficient Travel Planning:
    • Simplifying travel arrangements for time-strapped business owners.
    • Real-life examples of SMEs benefiting from streamlined travel solutions.
  • Securing Favorable Agreements:
    • Strategies for SMEs to negotiate better deals and partnerships despite limited budgets.
    • The importance of building strong supplier relationships for long-term benefits.
  • IHG Business Edge Partnership Program:
    • Overview of new features and benefits for SMEs in Canada.
    • How the program helps businesses save money, manage travel more effectively, and access exclusive perks.

Special Thanks to Our Partners:

Stay tuned as Julie shares actionable insights to help small businesses thrive by fostering employee satisfaction and long-term success.

RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html

UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA

IHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSME

Google: https://www.google.ca/

For more expert insights, subscribe to the CanadianSME Small Business Magazine at www.canadiansme.ca. Join us next time as we continue bringing valuable strategies to help your business grow.

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.